Pengaruh Product Feature, Brand Name, Product Price dan Social Influence Terhadap Purchase Intention Samsung Smartphone di Surabaya

PRADIPTA, GLENDY VALLERY (2015) Pengaruh Product Feature, Brand Name, Product Price dan Social Influence Terhadap Purchase Intention Samsung Smartphone di Surabaya. [Undergraduate thesis]

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Official URL: http://digilib.ubaya.ac.id/pustaka.php/238174
Item Type: Undergraduate thesis
Uncontrolled Keywords: product fityr, brand name
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Business and Economic > Department of Management
Depositing User: Eko Wahyudi 197013
Date Deposited: 26 May 2015 08:27
Last Modified: 26 May 2015 08:27
URI: http://repository.ubaya.ac.id/id/eprint/24447

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