MOTIVATION OF STUDENTS IN HOSPITALITY AND TOURISM MANAGEMENT PROGRAMS

Rahayu, Siti (2016) MOTIVATION OF STUDENTS IN HOSPITALITY AND TOURISM MANAGEMENT PROGRAMS. In: 13th International Annual Symposium on Management, 18-20 March 2016, Ho Chi Min City, Vietnam.

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Abstract

Increased tourism sector in some countries have also encourage the labor needs. This keeps colleges that offer Hospitality and Tourism Management (HTM) programs also increased. This study aimed to analyze the factors that motivate students choose HTM program. Factor analysis was used to identify the various factors that motivate students choose HTM program. Demographic analysis was conducted to determine the difference between motivation by gender and generation of students. The results showed that existing seven factors could explain the motivation of students choosing HTM programs. Difference studies show that there is 1 factor which differs significantly by gender, and there are 2 factors that differ significantly by generation of students.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: motivation, hospitality and tourism program, factor analysis
Subjects: H Social Sciences > H Social Sciences (General)
Depositing User: Siti Rahayu 3162
Date Deposited: 08 Sep 2017 06:48
Last Modified: 08 Sep 2017 06:48
URI: http://repository.ubaya.ac.id/id/eprint/30674

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