COLLABORATION STRATEGY ON INDUSTRIAL CLUSTER (The New Strategy of The New Era)

Darmasetiawan, Noviaty Kresna (2013) COLLABORATION STRATEGY ON INDUSTRIAL CLUSTER (The New Strategy of The New Era). In: Proceeding The 10th UBAYA International Annual Symposium on Management. Department of Management, faculty of Business & Economics, Universitas Surabaya, Surabaya, pp. 962-971. ISBN 978-979-99365-7-8

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Abstract

Company by nature will compete each other to gain profit, to develop market share and to increase their influence. This competition strategy is used common world wide and still being used until today. But recently new collaboration strategy is developed to accelerate company development. The originality of this research is a research about collaboration between companies with the same business in an integrated industry cluster, which included manufacturing, services and trading companies. Collaboration in this research means that company that usually should compete for the challenge and take advantage of opportunities, have collaboration strategy and do benchmarking to gain knowledge to develop the company. The practical implication of this research is an attempt to produce a new strategy, the cooperation and collaboration strategy for knowledge obtaining and benchmarking that can be applied to the company in addition to a conceptual foundation for further research about the collaboration between the companies. Limitations of this study is, this is the study with limited to an assessment and conceptual literature excavation that remains to be proved further by research in the field

Item Type: Book Section
Uncontrolled Keywords: cooperation and collaboration strategy, knowledge obtaining, benchmarking, industrial cluster
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Business and Economic > Department of Management
Depositing User: Eko Setiawan 194014
Date Deposited: 17 Apr 2018 04:22
Last Modified: 17 Apr 2018 04:22
URI: http://repository.ubaya.ac.id/id/eprint/31981

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