The Application of Performance Measures in the UK Retail Sector: An Exploratory Analysis

Ellis-Chadwick , Fiona and ., Gunawan and King, Malcolm (2007) The Application of Performance Measures in the UK Retail Sector: An Exploratory Analysis. In: Proceeding of The 36th. Emac Conference. EMAC Conference, 36 . EMAC, Reykjavik Iceland. ISBN 997-99483-5-3

[img]
Preview
PDF
2007_EMAC_Gunawan.pdf

Download (343Kb) | Preview

Abstract

An empirical investigation of the use of performance measurement by small and medium sized online retailers in the UK. The purpose of the study is to investigate type and range of performance measures applied and extent to which measures are likely to affect business performance and strategy development. The key findings are that whilst a good range of measures are applied, the measures are more likely to be used for checking strategy implementation rather than strategy formulation or for informing corrective action to ensure longer term strategic success. Further work is required to explore relationships between strategy and business performance.

Item Type: Book Section
Uncontrolled Keywords: Performance; Measurement; Strategy; Internet
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Engineering > Department of Industrial Engineering
Depositing User: Gunawan 6182
Date Deposited: 21 Feb 2013 06:52
Last Modified: 21 Apr 2014 05:53
URI: http://repository.ubaya.ac.id/id/eprint/3216

Actions (login required)

View Item View Item