Kusumawardhany, Prita Ayu and Dwiarta, I Made Bagus (2020) Entrepreneurial Intention among Millennial Generation: Personal Attitude, Educational Support and Social Media. In: Proceedings of the 17 th International Symposium on Management (INSYMA 2020), February 19-21, 2020, Ba Ria Vung Tau University.
Preview |
PDF
AP_Entrepreneurial Intention among Millennial Generation.pdf - Published Version Download (339kB) | Preview |
Abstract
Millennial generation is closely related to the Industrial Revolution 4.0 which emphasizes digitalization and automation in all aspects of human life. The number of startups based on digital technology has emerged as a challenge for millennials to adapt and be able to use digitalization appropriately to be creative and competitive. Therefore, many factors can affect entrepreneurial intention. The aim of this study is to determine the impact of personal attitude, educational support and social media on entrepreneurial intention of university students as millennial generation. The model is tested on 150 university students in Indonesia. Data were analyzed by the Partial Least Squares (PLS) using Smart PLS 3.0. The result of this study concludes that personal attitude, educational support and social media have positive impact to entrepreneurial intention. There are useful implications and recommendations for policy makers and educators that are crucial in developing innovative and entrepreneurial human capital.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Uncontrolled Keywords: | Millennial generation, digitalization, entrepreneurial intention, personal attitude, educational support |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Business and Economic > Department of Management |
| Depositing User: | PRITA AYU KUSUMAWARDHANY |
| Date Deposited: | 26 Jan 2021 02:16 |
| Last Modified: | 24 Mar 2021 16:32 |
| URI: | http://repository.ubaya.ac.id/id/eprint/38782 |
Actions (login required)
 |
View Item |
