Three Box Solution In New Normal Hospitality Sector: A Conceptual Framework

Pratiwi, Aprilia (2022) Three Box Solution In New Normal Hospitality Sector: A Conceptual Framework. International Journal of arts and social science, 5 (1). ISSN 2581-7922 (Unpublished)

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Abstract

To provide a conceptual framework for understanding and provide ideas on the application of The Three Box Solution concept through the new normal in the hospitality sector. This paper contains a combination by presenting an overview of the impact of COVID-19 in the hotel sector based on the latest news reports, The Three Box Solution conceptual and then develop framework for application new normal hospitality sector and offer for further research. The results of this paper are the framework application of three box solutions in the form of box 1: present, focus hotel performance: implement health and hygiene protocols, box 2: past, reducing hotel high-touch service such as spa & gym, and box 3: future, create new strategy along with touchless technology and create a safety culture.

Item Type: Article
Uncontrolled Keywords: The three box solution, New normal, Hospitality sector
Subjects: H Social Sciences > HC Economic History and Conditions
Divisions: Faculty of Business and Economic > Department of Accounting
Depositing User: Aprilia Pratiwi
Date Deposited: 18 Jan 2022 08:28
Last Modified: 18 Jan 2022 08:29
URI: http://repository.ubaya.ac.id/id/eprint/40997

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