Pengaruh Perceived Usefulness, Perceived Ease Of Use, Perceived Security, Dan Trust Terhadap Intention To Use Layanan E-wallet Di Indonesia

Chandra, Johanna Jesslyn (2025) Pengaruh Perceived Usefulness, Perceived Ease Of Use, Perceived Security, Dan Trust Terhadap Intention To Use Layanan E-wallet Di Indonesia. [Undergraduate thesis]

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh perceived usefulness, perceived ease of use, perceived security, dan trust terhadap intention to use layanan e-wallet di Indonesia. Metode penelitian yang digunakan adalah kuantitatif dengan teknik analisis Partial Least Squares Structural Equation Modeling (PLS-SEM). Data dikumpulkan dari 200 responden pengguna aktif e-wallet minimal enam bulan terakhir dengan teknik purposive sampling. Hasil penelitian menunjukkan bahwa keempat variabel independen, yaitu perceived usefulness, perceived ease of use, perceived security, dan trust, berpengaruh positif dan signifikan terhadap intention to use e-wallet. Implikasi dari temuan ini adalah penyedia layanan e-wallet perlu meningkatkan fitur keamanan, kemudahan penggunaan, serta kepercayaan pengguna agar intensi penggunaan semakin meningkat.

Item Type:	Undergraduate thesis
Uncontrolled Keywords:	Perceived Usefulness, Perceived Ease of Use, Perceived Security, Trust, Intention to Use
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Faculty of Business and Economic > Department of Management
Depositing User:	Eko Wahyudi 197013
Date Deposited:	17 Sep 2025 04:07
Last Modified:	17 Sep 2025 04:07
URI:	http://repository.ubaya.ac.id/id/eprint/49574

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