ENVIRONMENTAL - BALANCED SCORECARD SEBAGAI STRATEGI DALAM MENGHADAPI PERSAINGAN DI MASA MENDATANG

Murhadi, Werner Ria (2002) ENVIRONMENTAL - BALANCED SCORECARD SEBAGAI STRATEGI DALAM MENGHADAPI PERSAINGAN DI MASA MENDATANG. Manajemen & Bisnis, 1 (1). pp. 16-31. ISSN 1412-3789

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Abstract

Present development in performance measurement only considers the financial aspect of company that focuses on the past performance or lag indicator. Companies need other indicators to be used as lead indicators, to look after future performance. It needs a new method to integrate goals and performance measurement in a company, and to achieve vision and mission of the company. Balanced Scorecard system included, performance measurement based on financial aspect and non-financial aspects. Besides using the Balanced Scorecard as performance measurement, some companies use it as a strategic management system to manage its strategy for the long term. The Balanced Scorecard, still could not response rapid concerns of society in environmental problems. Increasing of environmental awareness in the global society makes companies should not consider only on four perspectives in Balanced Scorecard, but also on environmental perspectives on companies environment. Company's vision, mission and strategy should be reflected and inspired in the five aspects in Environmental-Balanced Scorecard. Tight competition in the industry and people s concern in reducing pesticide in the environment compels a company to develop strategies which can be used to satisfy its stakeholder Environmental-Balanced Scorecard implementations a management strategic system will help the company developing its competitive strategy and will satisfy society s demand to over come negative environmental impact from its product.

Item Type:	Article
Uncontrolled Keywords:	Lag Indicator, Lead Indicator, Balanced Scorecard, Performance Measurement, Strategic Management System, Strategic Initiatives, and Environmental-Balanced Scorecard.
Subjects:	H Social Sciences > HB Economic Theory
Divisions:	Faculty of Business and Economic > Department of Management
Depositing User:	Eko Setiawan 194014
Date Deposited:	27 Jul 2012 06:56
Last Modified:	24 Mar 2021 14:20
URI:	http://repository.ubaya.ac.id/id/eprint/849

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