Items where Author is "Yuwono, Grace"

Article

Yuwono, Grace and Anandya, Dudi (2022) Brand Loyalty: Strengthening Brand Experience and Brand Satisfaction. Jurnal Manajemen Bisnis, 9 (1). pp. 77-87. ISSN 2621-1971

Thesis

Yuwono, Grace (2021) Pengaruh Brand Experience terhadap Consumer Based Brand Equity, Brand Satisfaction dan Brand Loyalty pada Starbucks di Surabaya. Masters thesis, University of Surabaya.