The evaluation of academic website using eye tracker and UEQ: a case study in a website of xyz

Kusumo, Argo Hadi and Hartono, Markus (2019) The evaluation of academic website using eye tracker and UEQ: a case study in a website of xyz. IOP Conf. Series: Materials Science and Engineering, 703 (012049). pp. 1-7. ISSN 17578981

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Official URL / DOI: https://iopscience.iop.org/article/10.1088/1757-89...

Abstract

The current study evaluated the academic website using eye tracking and User Experience Questionnaire (UEQ). A total of 46 participants had been recruited for this study but then the data were reduced to 33 participants due to random response errors of an item in UEQ followed by reducing in eye tracker's data. Eye tracker had a gaze plot (scan path) data and task completion time as time to first view area of interest (AOI) where these data were used to evaluate important gaze plot and whether the provision of information in website had been clearly done. The gaze plot gave insight where important link, information and picture should be put in the website. Furthermore, Kruskal Wallis and Mann Whitney U test were also applied to see the difference between each task which were used to improve sub menu's name. At the same time, UEQ data showed that only novelty should be improved to be more creative, inventive, leading edge and innovative. Thus, this recommendation provides more input in designing website for academic use.

Item Type: Article
Subjects: T Technology > T Technology (General)
Divisions: Faculty of Engineering > Department of Industrial Engineering
Depositing User: ARGO HADI KUSUMO
Date Deposited: 09 Dec 2019 05:11
Last Modified: 24 Mar 2021 16:16
URI: http://repository.ubaya.ac.id/id/eprint/36865

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