Evaluation of academic website using eye tracker and ueq: a case study in a website of xyz

Kusumo, Argo Hadi and Hartono, Markus (2019) Evaluation of academic website using eye tracker and ueq: a case study in a website of xyz. International Conference on Informatics, Technology and Engineering , 703 (012049). pp. 1-7.

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Official URL / DOI: https://conference.ubaya.ac.id/incite2019/home?lan...


The current study evaluated academic website using eye tracking and User Experience Questionnaire (UEQ). A total of 46 participants have been recruited for this study but then the data was reduced to 33 participants due to random response errors of an item in UEQ followed by reducing in eye tracker’s data. Eye tracker had a gaze plot (scan path) data and task completion time as time to first view area of interest (AOI) where these data were used to evaluate important gaze plot and whether the provision of information in website has been clearly done. Gaze plot gave insight where important link, information and picture should be put in the website. Furthermore, Kruskal Wallis and Mann Whitney U test were also applied to see the difference between each task which were used to improve sub menu’s name. At the same time, UEQ data showed that only novelty should be improved to be more creative, inventive, leading edge and innovative. Thus, this recommendation provides more input in designing website for academic use.

Item Type: Article
Subjects: T Technology > TA Engineering (General). Civil engineering (General)
Divisions: Faculty of Engineering > Department of Industrial Engineering
Depositing User: Markus Hartono 61124
Date Deposited: 03 Feb 2020 04:39
Last Modified: 03 Feb 2020 04:39
URI: http://repository.ubaya.ac.id/id/eprint/36029

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