SISTEM INFORMASI/TEKNOLOGI INFORMASI MENAMBAH KEUNGGULAN KOMPETITIF (KASUS: ZARA FASHION)

., Siswono (2012) SISTEM INFORMASI/TEKNOLOGI INFORMASI MENAMBAH KEUNGGULAN KOMPETITIF (KASUS: ZARA FASHION). Prosiding Seminar Nasional Teknologi Informasi dan Multimedia 2012 (SNASTIA 2012), 3. A1-A6. ISSN 1979-3960

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Abstract

Information System/Information Technology in its development has experienced some role shifts: starting in supportive role, nowadays information system/technology is strategical within a company. It is even becoming a driving force on strategic change and business process of a company. This paper serves on how information system/technology has developed a strategic role for Zara Fashion on increasing its competitive advantage.

Item Type: Article
Uncontrolled Keywords: Sistem Informasi, Keunggulan Kompetitif
Subjects: Q Science > QA Mathematics > QA76 Computer software
Depositing User: Eko Setiawan 194014
Date Deposited: 08 May 2012 01:29
Last Modified: 24 Mar 2021 14:18
URI: http://repository.ubaya.ac.id/id/eprint/442

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