Female entrepreneurs in MSM enterprises - Mojokerto district - East Java

Tandelilin, Elsye and Setyaningrum, Idfi (2019) Female entrepreneurs in MSM enterprises - Mojokerto district - East Java. In: Proceedings of the 16th International Symposium on Management (INSYMA 2019), March 4-6. 2019, Aryaduta Hotel, Piere Tendean Road, Manado.

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Abstract

The purpose of this study is to explore and provide knowledge about female entrepreneurs in Micro, Small, and Medium Enterprises (MSMEs) in Mojokerto District - East Java. The focus of this research is on female entrepreneurs because Indonesian people are patrilineal people who value male more than female so that the contribution of female entrepreneurs has not been exposed much. The data used in this study were primary data. The number of respondents was 38 female entrepreneurs who own micro or small enterprises in the creative industry sub-sector covering 18 sub-districts in Mojokerto Regency with characteristics: female, having a business more than 4 years, and in the creative industry sub-sector. The results of the study show that female entrepreneurs in Mojokerto run micro-enterprises and are engaged in culinary and fashion, most of them do not have a business license (legal entity) even though the average length of business is more than 5 years. Various aspects of the business have been carried out starting from establishing partnerships, innovating, marketing and using technology such as Android, but the various constraints that arise make female entrepreneurs in Mojokerto unable to develop their business optimally

Item Type:	Conference or Workshop Item (Paper)
Uncontrolled Keywords:	female entrepreneurs, entrepreneurship, creative industry
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Faculty of Business and Economic > Department of Management
Depositing User:	Idfi Setyaningrum 6187
Date Deposited:	03 Apr 2023 04:06
Last Modified:	05 Apr 2023 04:48
URI:	http://repository.ubaya.ac.id/id/eprint/43714

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