Antecedents of Behavioral Intention and Continuance Usage of Mobile Payment Users in Indonesia During the Covid-19 Pandemic

Dewi, Jeannette Vivian and Anandya, Dudi and Indarini, Indarini (2023) Antecedents of Behavioral Intention and Continuance Usage of Mobile Payment Users in Indonesia During the Covid-19 Pandemic. In: Proceedings of the 20th International Symposium on Management (INSYMA 2023), 15-19 March 2023, Bangkok, Thailand.

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Abstract

Before 2020, the willingness of the Indonesian people to use mobile payment services was low or it could be said that it was still in the introduction stage. In 2020, due to the Covid-19 pandemic, the level of mobile payment usage in Indonesia increased dramatically, especially the OVO mobile payment, which in 2021 was named the most popular mobile payment in Indonesia. Over time, the number of Covid-19 cases in Indonesia is getting lower, so some suspect that the Indonesian people’s interest in using mobile payments will decrease. Based on this phenomenon, this research aims to examine the factors that influence the Behavioral Intention and Continuance Usage of OVO mobile payment users in Indonesia during the Covid-19 pandemic. The theoretical approach used was the Unified Theory of Acceptance and Use of Technology (UTAUT). Data from this study involved 255 respondents who were analyzed using Structural Equation Modeling (SEM). The results of this study indicate that Performance Expectancy, Facilitating Conditions, Habit, Trust, and Price Saving Orientation have a signifi- cant positive effect on Behavioral Intention and, eventually, lead to Continuance Usage.

Item Type:	Conference or Workshop Item (Paper)
Uncontrolled Keywords:	Behavioral Intention; Continuance Usage; Unified Theory of Acceptance and Use of Technology
Subjects:	H Social Sciences > H Social Sciences (General) H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions:	Faculty of Business and Economic > Department of Management
Depositing User:	DUDI ANANDYA
Date Deposited:	13 Oct 2023 02:16
Last Modified:	23 Jul 2024 08:23
URI:	http://repository.ubaya.ac.id/id/eprint/45103

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