Pengaruh suggestive brand name terhadap advertising recall pada produk obat flu merek Sanaflu, Ultraflu dan Procold di Surabaya

Endramela, Fifi (2003) Pengaruh suggestive brand name terhadap advertising recall pada produk obat flu merek Sanaflu, Ultraflu dan Procold di Surabaya. [Undergraduate thesis]

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Official URL / DOI: http://digilib.ubaya.ac.id/pustaka.php/144426
Item Type: Undergraduate thesis
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Business and Economic > Department of Management
Depositing User: Eko Wahyudi 197013
Date Deposited: 13 Dec 2013 07:31
Last Modified: 13 Dec 2013 07:31
URI: http://repository.ubaya.ac.id/id/eprint/6243

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